Greyderlab was founded two years ago and is the best of both worlds. By combining Dutch design with Turkish craftmanship they are aiming to make the world a better and more sustainable place. We were asked to create a brand guideline for Greyderlab, which we turned into a brand bible.
Why a brand bible? Because this brand bible is the heart, soul, and center of their brand. It’s a promise of quality, consistency, and reliability. As such, it is vital that the brand is presented correctly in every execution. We focused on the fact that 90% of the used materials are recycled, with the message: love for live, design and materials.
Greyderlab was founded two years ago and is the best of both worlds. By combining Dutch design with Turkish craftmanship they are aiming to make the world a better and more sustainable place. We were asked to create a brand guideline for Greyderlab, which we turned into a brand bible.
Why a brand bible? Because this brand bible is the heart, soul, and center of their brand. It’s a promise of quality, consistency, and reliability. As such, it is vital that the brand is presented correctly in every execution. We focused on the fact that 90% of the used materials are recycled, with the message: love for live, design and materials.